“Julie was an invaluable strategic partner when I led the establishment of the first Marketing Department for the American Kennel Club.  Julie had already established a baseline of market research when I arrived. I was extremely impressed and continued her engagement as our primary market research partner during my tenure there. Julie worked in a collaborative manner with the Marketing team to help translate our strategic questions into appropriate market research methodology and to introduce new technology research options.  Julie is an exceptional qualitative moderator.  She has a genuine curiosity to hear the person’s opinions, challenges and probes in a constructive manner, and is as fresh on the last interview of the day as the first! She also turned around her analysis of the research quickly with insightful recommendations.  She led us in an extremely productive ideation session. All the work produced more new ideas than we could execute! Julie is on the top of my list as a strategic market research partner!”

Lisa Gonzalez

Former VP Marketing & Communications, The American Kennel Club

“As 2U adds new programs with its university partners, Julie has been an important part of the process.  For several programs, she has helped us understand what the market potential is, what drives interest, who the optimum target audience is, and whether we should add new concentrations.  She has worked well with our university partners, and delivers smart results, on time and on budget.”

Sheryl Friedman

Former VP, Brand Marketing, 2U

“Julie is one of my go to strategic partners for multiple needs.  Julie has years of experience but also a fresh approach to figuring out the best way to get out the answers we are looking for in our business.  She takes the lead on projects where we need her to and she’s extremely easy to work with and receptive to feedback, at the same time challenging our thinking and bringing new research ideas to the table.  Julie isn’t afraid of rolling up her sleeves and digging in so she can make smart recommendations based on what consumer feedback has told us.  I highly recommend Julie’s work if you want research impact for your business.”

Amy Przywara

VP Marketing, Sylvan Learning, Inc.

“Over many years Julie has helped us understand our customers and develop strategies to attract and serve them better.  She approaches every project with professionalism, enthusiasm, and intelligence—and delivers results that are not only insightful and thought-provoking, but also implementable.  Bottom line, she is uncommonly good at what she does.”

Susan Fancher

Senior Vice President of Marketing, Connections Education